Koncierge is a luxury travel and lifestyle magazine for discerning Chinese travellers. Printed in both English and Mandarin, the quarterly publication also runs an speaker program, Chinese Influencers, collaborating with photographers, artists and business people including model LiYaHung and the fashion and lifestyle director of microblog, Tencent Weibo.

Using the first several issues to test and learn, Koncierge commissioned M35 to refine the masthead and art direction for the luxury publication.

“A luxury guide to shop, stay and play in Australia and the Pacific, for the affluent Chinese domestic residents and travellers.”
Marian Simms, Editor-in-Chief & Publisher, Koncierge

“Instead of emulating other magazines, we approached Koncierge’s design with what we believe is luxurious about our region in the Chinese point of view.”
Marian Simms, Editor-in-Chief & Publisher, Koncierge


Identity / editorial

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