M35

Chunky Move is a contemporary dance company renowned for creating bold, visually striking, and genre-defying dance works.

The CHUNKY MOVE identity is a digital and motion-first brand system in which all elements are in a constant state of motion. Elements collide and intersect to create unexpected and engaging visual outcomes. As a result, the movement itself dictates the legibility of content; creating moments of chaos and moments of clarity and precision. The design system is set up in such a way that even print collateral also gives the impression of frozen moments of motion.

CHUNKY MOVE

Client

Chunky Move

Partners
Website: Liquid Protocol

Category

Typography

Campaign

Identity

Art Direction

M35

Arts

Branding

Digital

Website

Related Projects

All Projects

Harper's BAZAAR

Relaunching a global icon

Camilla and Marc

Evolving an Australian fashion icon

Sydney Symphony Orchestra

Creating a deeper connection with audience