M35 worked with Nike Australia on the launch of the Matildas' new kit for the 2019 Women's World Cup. We are looking forward to watching the World Cup and of course to the Matildas first game on Sunday night! . . .

New wine bottle design for a 2018 Pinot Grigio.

WEBSITE UPDATE: The full case studies for both the Nike Free identity system and the Nike React seeding kit have been uploaded to our website. Link in bio

We recently worked on the seeding kit for the launch of Nike React in Australia. For the kit we designed and developed a custom carry bag as well as working with Trusty Boxes to design an innovative custom box that recreates the softness experienced when wearing the shoe. This project and several more will be included in our website update coming in the next few weeks...

The first teasers for the all new Nike FREE running shoe launched today. For the last three months M35 has worked with the Nike Global design team to develop the entire visual identity for Nike FREE. Featured here is the bespoke typeface we designed, as well as some of the core brand lock ups. More soon...

Mint is a listed fintech company that helps businesses of all sizes transact in more rewarding ways. Following a renewed strategic positioning, purpose and update of key verticals, M35 was called in help re-imagine the brand’s identity through this new lens. The word mark is designed to communicate the simplicity and speed experienced when customers use Mint Payment. Expanding out from this the wider brand system is aimed at humanising the brand and making it feel more accessible, playful and rewarding than the rest of the competitors in market. Illustration: Ben Toupein

There is only one day left to pick up Neue Pixel Grotesk at the introductory price. SALE. CHEEP. Neue Pixel Grotesque is a contemporary pixel typeface that is designed to pair with Helvetica Neue LT Std 55 Roman. Link to the website is on our bio. . . .

Recent identity and website we designed for the talented folk over at Language Design. Check them out on the world wide web. Website build by LPIP. Full case study on our website. . . .

This is the last month we will be selling Neue Pixel Grotesk at the introductory price. NEUE PIXEL GROTESK is a contemporary pixel typeface that is designed to pair with Helvetica Neue LT Std 55 Roman. Link to the website is on our bio. . . .

Fantastic way to wrap up a big year! We are very proud to be featured as @monoclemagazine GLOBAL BEST IN BRAND article in their Dec/Jan issue for our @aftrs rebrand. . . .

We have just released the typeface we have been developing for over a year. NEUE PIXEL GROTESK is a contemporary pixel typeface that is designed to pair with Helvetica Neue LT Std 55 Roman. We are selling it at a reduced introductory price for a limited time. Link to the website is on our bio. . .

We have just released the typeface we have been developing for over a year. NEUE PIXEL GROTESK is a contemporary pixel typeface that is designed to pair with Helvetica Neue LT Std 55 Roman. We are selling it at a reduced introductory price for a limited time. Link to the website is on our bio. . .

It takes two to tango... . . .

Our latest poster to promote Icebergs Sunsets. Posters should hit the streets soon. . . . .

Accident Health International (AHI) are a specialist underwriting agency, who provide market leading accident, medical and travel insurance. Following a refreshed strategic positioning, new purpose and name update, M35 was asked to re-imagine the brand’s identity in its entirety. Project completed in collaboration with @devotionsydney. Case study soon. . . .

It’s back. Wet dreams 2: Wine and Food Festival. December 2nd. Great fun again working in this one. . . . .

Masters brochure produced as part of the wholesale strategic transformation of the Australian Film Television and Radio School. . . .

Working in collaboration with Nike’s Portland design team M35 conducted a wide range of visual R&D aimed at creating a series of work that would inform future Nike Running campaigns for their global markets. . . .